What Is The Optimal Skincare Routine?

Posted by Azadeh Shirazi MD on

I know that elaborate multi-step routines are trending online, and while “the more, the merrier” is a fun saying, when it comes to your skincare routine, less is usually more. As a dermatologist, I often remind my patients that great skin doesn’t come from having the longest list of products, it comes from understanding your skin and giving it exactly what it needs, no more and no less.

If you’re feeling overwhelmed by all the skincare advice out there, or if your bathroom shelf is full of half-used products you’re not sure you need, this post is for you. Let's talk about how to build a truly effective, simplified routine that works with your skin.

What is the optimal simplified skincare routine?

I often remind my patients that more isn’t always better. The optimal simplified skincare routine is one that supports your skin’s natural barrier while addressing your core needs and nothing more. A truly effective minimal routine consists of only three steps: 

  1. Cleanse

  2. Treat 

  3. Protect

This foundational structure is enough to maintain healthy, resilient skin, while leaving room to build if needed.

How should someone go about simplifying their skincare routine?

Start by checking your current routine and ask yourself: What is this doing for my skin? Am I seeing results? If a product doesn’t serve a clear, purposeful role or if you're not seeing benefits, it might be time to let it go.

Instead, opt for multi-functional products that work harder for you. For example, a moisturizer with niacinamide not only hydrates but can also calm redness and help reduce hyperpigmentation. The goal is to support your skin with the fewest, most effective ingredients possible.

What is the order of skincare for beginners?

If you’re just starting your skincare journey, think of it as building a wardrobe of basics, you need simple pieces before you can layer and accessorize. A simple, effective philosophy of mine is cleanse, treat, protect. Here is what that looks like in practice:

1. Cleanse

Start and end your day with a gentle cleanser. This step removes dirt, oil, and makeup, prepping your skin to absorb the treatments that follow. Avoid harsh cleansers that leave your skin feeling tight or stripped.

2. Treat

This step is all about targeting your specific skin concerns. Depending on your needs, this might include:

  • Vitamin C in the morning to brighten and protect from environmental damage
  • Retinol at night to boost cell turnover and reduce signs of aging
  • Hydrating serums with hyaluronic acid for dry or sensitive skin

Not sure where to start? Try sticking with one active ingredient and give it time, usually about 4 to 6 weeks, to evaluate how your skin responds.

3. Protect

Your final step should always be about protection and support. During the day, finish with a broad-spectrum sunscreen (SPF 30 or higher). This should be non-negotiable. UV exposure is one of the top causes of premature aging and skin cancer. At night, use a nourishing moisturizer to support your skin’s natural overnight repair process.

Remember, skincare is not a race, it’s a relationship. Your skin will change over time, and so should your routine. But the foundation should always remain clear and supportive. Simplifying your approach doesn’t mean sacrificing results, it means giving your skin exactly what it needs and skipping the things it doesn’t.

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MEET THE DOCTOR BEHIND IT ALL

Dr. Azadeh Shirazi, MD is a Board-Certified Dermatologist.

Specializing in medical, surgical, and cosmetic dermatology, Dr. Shirazi received her undergraduate and medical degrees from the University Of Kentucky College of Medicine. After doing a Research Fellowship at Harvard Medical School at the Wellman Center for Photomedicine, she completed her residency training in Dermatology and Cutaneous Surgery at the prestigious Mayo Clinic in addition to completing her training in dermatology and cosmetic surgery at the University of California San Diego.

She has received multiple research scholarships from iconic institutions including Harvard University and the University Of Texas Southwestern Medical Center and has several peer-reviewed publications to her name.